Expertise
Service Marketing
Selected Presentations
Fombelle, P. (Author Only), Lemon, K. N. (Presenter & Author), Bone, S. (Author Only), Singapore Management University Institute of Service Excellence Conference, "Maximizing the Value of Your Customer Feedback,” Singapore Management University Institute of Service Excellence Conference, Singapore. (July 2010).
Fombelle, P. (Presenter & Author), Gustafsson, A. (Author Only), Witell, L. (Author Only), Frontiers in Service, "Give and Thou Shall Receive: Customer Reciprocity in Retail Setting,” Center for Excellence in Service, Karlstad, Sweden. (June 2010).
Fombelle, P. (Presenter & Author), Bone, S. (Presenter & Author), Lemon, K. (Author Only), Frontiers in Service, "Thumbs Up or Thumbs Down: How Do Responses to User-Generated Ideas in a Social Media Environment Influence Customer Advocacy and Repurchase Behaviors?,” Center for Excellence in Service, Karlstad, Sweden. (June 2010).
Fombelle, P. (Presenter & Author), Bone, S. (Author Only), Lemon, K. N. (Author Only), SERVSIG AMA, "Thanks, But No Thanks: The Impact of Provider Responses to Customer Advice on Customer Advocacy,” American Marketing Association, Porto, Portugal. (June 2010).
Fombelle, P. (Author Only), Lemon, K. N. (Presenter & Author), Bone, S. (Author Only), Invited Talk, "Maximizing the Value of Your Customer Feedback,” University of Arizona Eller College of Management, Tucson, Arizona. (March 2010).
Fombelle, P. (Author Only), Lemon, K. N. (Presenter & Author), Bone, S. (Author Only), Center for Services Leadership Board and Fellows Meeting- Keynote speaker, "Listen Up! Getting the Most Out of Your Customer Feedback,” Center for Services Leadership, Phoenix, Arizona. (February 2010).
Industry and Academic Experience
Account Manager, Ogilvy & Mather
Mailing Address
202 Hayden Hall
Northeastern University
Boston, Massachusetts 02115-5000